Thursday, October 10, 2019
Election in the Philippines Essay
ââ¬Å"It is our choices that show what we truly are, far more than our abilities,â⬠said Dumbledore of one of my favourite books, Harry Potter. Was my ââ¬Ëdirect speechââ¬â¢ properly-written? *stereotypical-cheerleader-giggle* Being a democratic country, we are given the opportunity to choose our countryââ¬â¢s leaders in a marvel called ââ¬Ëelectionââ¬â¢. But in a country where officials use their position for graft and corruption and enjoy a monopoly of political power to the disadvantage of rival leaders called ââ¬Å"political dynastyâ⬠. Some of them even resort to unfair if not illegal means to keep their political rivals out of office: corruption, fraud, violence, vote-buying and intimidation. Graft and corruption in the Philippines has long been a topic of concern for those interested in improving the conditions in the area. The corruption of government officials and the failure of governmental leaders to use their position of power wisely has led to ongoing financial hardship throughout the nation and restricted its economic growth and cultural development. Since its inception, the Philippines has been known as an area suffering from such severe corruption. Moreover, the issue of political dynasties has heated up in relation to the 2013 candidates for the Senate who come from one and the same family or clan and thus bear the same surname as another senator, or President Aquino himself. In this sense, loud public criticism and some cynicism greeted the announcement of senatorial candidates for the 2013 elections. One set belongs to the majority coalition: Bam Aquino, the Presidentââ¬â¢s cousin; Sen. Alan Peter, brother of Sen. Pia Cayetano and others. Under the banner of the United Nationalist Alliance, led by Vice President Jejomar Binay, the senatorial candidates include his eldest daughter, Nancy; Rep. Juan Ponce Enrile Jr. who would be joining his father, the Senate President; Rep. J.V. Ejercito who would join his brother, Sen. Jinggoy Estrada. In this rumpus, we can also cite many provinces and cities with political dynasties giving no opportunity to other aspiring leaders which may be more competent. The major problemââ¬âone of the major problems, for there are severalââ¬âone of the many major problems with governing people is that of whom you get to do it; or rather of who manages to get people to let them do it to them. To summarize: it is a well-known fact that those people who must want to rule people are, *ipso facto, those least suited to do it. To summarize the summary: anyone who is capable of getting themselves made government ofiicials should on no account be allowed to do the job. This year is our chance to contend with this. Make shrewd decisions and choices because our choices will affect our future. In the long run, we shape our lives, and we shape ourselves. The process never ends until we die. And the choices we make are ultimately our own responsibility. You and I are essentially infinite choice-makers. In every moment of our existence, we are in that field of all possibilities where we have access to infinity of choices. Choices. Choices. Choices. You are doomed to make them. This is lifeââ¬â¢s greatest paradox. The chains continue to ignite. I am part of the chain; you are part of the chain. Can we be chains of positive change? For sure, none would claim he has seen three sides of a coin. Decisions, coming by two, are always placed in the individualââ¬â¢s capacity to discern truthfulness and goodness against fallacy or wickedness. Are you HEADing out for a brighter country free from corruption and poverty or are you TAILing down on a movement towards gloomy befouled Philippines?
Wednesday, October 9, 2019
Advertisement Message Strategy in Developing Audience
Advertisement can be regarded as an audio as well as visual method of marketing communication that uses sponsored, professional messages for promoting or selling a particular products and services as well as ideas. Essentially, sponsors or else financiers of advertisements are businesses that intend to promote their own products or else services. Advertising is communicated through different mass media that includes both old and new media (Blackhurst et al. 2016). The old forms of mass media are newspapers, magazines, radio, outdoor advertisement along with television (Huang and Sarigà ¶llà ¼ 2014). However, the advanced and new form of mass media include the direct mail, blogs, websites, text messages as well as search results among many others. Social media are also very important medium of reaching out tom customers these days. As per reports, Face book can be considered to be a very popular social media network where there are nearly 1100000000 unique visitors every month. This media is also ranked third and this followed by you tube, twitter and LinkedIn (Bauer and Lasinger 2014). Chernev (2014) refers to the fact that the primary aim and intention of advertisement is to get the particular word out that businesses have exciting offers. As rightly indicated by Hollensen (2015), advertisement can be about anything such as upcoming program of entertainment, new line of product that business will sell, expansion of existing line of products or else services and recognition of adherence to different directives of journalism that detects who, When, why, where and what. However, it is also important to select the most effective media for the advertisement depending upon the target audience of the firm. Homburg et al. (2013) rightly indicates the fact that there are different models of advertisement that explains the way advertisements work. Advertisement communication models needs to incorporate four different steps where each steps has different objectives and delivers policies as well as tactical illustrations regarding the way each step can lead to the subsequent step (Huang and Sarigà ¶llà ¼ 2014). However, from the perspective of planning process of a manager that is essentially top down, an advertisement communication comprises of decision making at four different levels such as Buyer, brand, advertisements, and media. At the stage of buyer, it is important to understand the action objectives of the target audience, communication objectives at the level of brand and processing objectives at the level of advertisements. Finally, the last stage involves exposure plans at the stage of media. As rightly indicated by Bakshi and Gupta (2013), the primary objective of studying consumer behaviour is to comprehend and assess the influence of previous experience on purchasing behaviour of different products. Consumer behaviour is essentially an important part of marketing that helps in learning the manner different individuals, groups or else corporations select, purchase use and way of disposing diverse goods. This study also includes learning factors that include prior experience, tastes as well as preferences, pricing in addition to branding based on which consumers base their decisions of purchasing. Baker and Saren (2016) correctly analyses the influence of process of packaging for decision making procedure of consumers having low income. Findings of the study suggest that consumers having low income have greater preference towards premium packaging as well as brand experience. Nevertheless, it can be observed that consumers belonging to the low income group have higher br and experience from purchases of diverse premium products at the time when it is compared to their purchasing cheap brand products. Ansari and Riasi (2016) indicates the fact that there are essentially five different steps involved in the process of consumer decision making. Evaluation of five phases of consumer decision making procedure of buying are essentially: recognition of problem, search of information, assessment of options, decisions of purchase and finally the post purchase assessment. Researchers are of the view that each phase of decision making process is somewhat different from one another but leads to a common opinion regarding what each phase involve. Aguirre et al. à (2015) states that recognition of need occurs owing to different factors as well as circumstances that includes professional, personal as well as lifestyle that in turn lead to development of idea of buying. Several prior researches conducted by academics as well as scholars on process of identificati on and analysis of diverse factors that affect purchasing behaviour of consumers. As rightly indicated by Adetunji et al. à (2014), there are different factors that affect behaviour of consumers that again can be broadly classified as situational, social, cultural as well as personal factors. à As rightly put forward by Adetunji et al. à (2014), advertisements exert immense impact on the purchasing behaviour of consumers and helps the businesses in promoting their products and services. As such, advertisements delivers a news function to different consumers. Particularly, viewers of advertisements can acquire information and learn about the different new products as well as services that can be availed by them similarly in the way they learn about different events from news. Therefore, it can be inferred that advertisements help in generation of awareness among the consumers regarding the products as well as services provided by businesses. However, information function plays a neutral role and it delivers facts without taking into account approval or else disapproval from target customers. Particularly, in this phase, consumer behaviour orients around expressions of inquisitiveness. Aguirre et al. à (2015) à cultivated that there are different tactics of advertis ements that generates psychological effects. This orients arrangement of images, words, brand or else logo that refers to ad visual. Again, it is also important to arrange the ad visual that indicates towards arrangement of fonts and colours. In addition to this, this process also includes use of particular methods of arranging ad context that includes framing, variations and medium. As correctly indicated by Bakshi and Gupta (2013), advertisements also help in the process of assessment of different features of products as well as services. It can be noted that consumers generally have a sensible response to various advertisement at the time consumers look at different facets of products or else services. However, this response concentrated on proper sequential listing of different operational aspects of different offerings. However, this can be considered as an intellectual reaction instead of emotional responses. Furthermore, advertisements also aids the process of analysis of advantages by the consumers at the time consumers become emotionally involved with advertisements as well as promotional activities of companies. In itself, it can be said in this context that repeated advertisements can affect behaviour of consumers and this repletion can serve as a reminder to different consumes (Ansari and Riasi 2016). Particularly, consumer behaviour crops from remind ers that includes sudden thoughts about the products at the time of shopping or else while arriving at decisions to purchase the good. As correctly indicated by Bakshi and Gupta (2013), advertisements also help in promotion of both loyalty or else alienation based on performance of the products compared to different advertised advantages. Bakshi and Gupta (2013) indicates the fact that it is important to understand the length of time for which the advertisement leaves an impact on consumers. In addition to this, it is also significant to understand the length of a broadcast, impression of print and online advertisements that can exert influence on customers in a bid to determine effectual reach as well as frequency. The media plan of a business needs to analyse how much is more than enough to reach to target audience and measure the exact point that represents the diminishing returns (Hollensen 2015). Again, the length for which advertisements leave an impact includes examination of lagged impact, resolving non-immediate impact of different media by means of decaying media. Aguirre et al. à (2015) opines that the advertisement efficiency can be denoted as the magnitude and scale of a particular advertisement that produces a particular influence. Enumerating the influences and impact of advertisements is vital, given the specific amount allotted for investments for the purpose of advertisement. Baker and Saren (2016) opines that it is not feasible to acquire a worldwide measure of the advertisement efficiency, it is important to develop and implement mechanisms as well as measures for a partial substantiation of outcomes. Taking into account the level of difficulty of enumerating the overall efficiency, it is important to take into consideration the advertisement interacts with diverse other business variables as well as varied effects of advertisements. The efficacy of advertisements include advertisements interacts with other business variables such as behaviour, policies of marketing as well as financial decisions and many others and other environme ntal variables namely, competition and economic conjuncture among many others. The effectiveness of advertisements needs to take into consideration different effects of advertisements that are essentially varied and are not translatable into quantitative terms. The advertisements also need to create long term effects, not always (Huang and Sarigà ¶llà ¼ 2014). As rightly mentioned by Bauer and Lasinger (2014), in academic literature as well as actual practice, analysis of efficacies of advertisements essentially has two basic models, namely, the dichotomous model and the three dimensional model. Ansari and Riasi (2016) opines that the dichotomous model is implemented particularly in product as well as brand advertisements, inclined towards isolating and evaluating separately the effect of sales as well as effect of communication. Raichelgauz et al. à (2015) opines that the effect of sales points out towards the assessment of potential advertising to affect the overall volume of sales as well as the share of the market of the firm irrespective of the probable influence of different variables. In addition to this, the effectiveness of advertisement needs to be taken into consideration for the effects on sales during the short term period. However, the process of measurement of the performance of advertisement is founded on the marginal the ory. Blackhurst et al. à (2016) suggests that the advertisements is thus regarded as the ââ¬Å"independent variableâ⬠for the study that again can be joined with further variables of marketing to have a particular result on the specific dependent variable that is essentially trades of the firm. However, the primary intention of the advertisement is to pursue the finest blend of the determining factor behind upsurge in sales. The consequence of the communication indicates towards the capability to transmit suitable messages to a sizeable share of targeted audience (Blackhurst et al. à 2016). This effect can be assessed in literature with diverse approaches such as the following: Adetunji et al. (2014) opines that the sociological assessment concentrates on different communities, regarded as a procedure regulated by different directives as well as social norms particularly on the social behaviour. As such, the role of advertisement strategies as well as consumption in the community change can be considered to be a very interesting topic. Again, the sociological aspects refers to examination of different advertisement influences viewpoints, attitudes as well as behaviours of different individuals and social segments. However, there are two different approaches of the sociological perspectives that present contradicting facets regarding the functions of advertisements in contemporary society (Chernev 2014). The sociological perspectives maintain a positive approach to advertisements. As such, it is considered that the role of advertising is to organize different economic as well as social associations, to harmonize diverse social behaviours and to make individu als stick to different common values (Bakshi and Gupta 2013). This too helps in the process of enhancement of art of living together by resolving different problems. However, the second approach is in comparison a critic as advertisement leads to generation of mass consumption. However, in a bid to present appropriate messages, the management of firms introduces innovative, poorly differentiated as well as emblematic values. As correctly indicated by Park et al. à (2013), the semiotic analysis stresses on the use of symbols and this particular approach is useful expressly in the context of creation of suitable advertisements for a business concern. These are essentially recognized as things that conveys specific meanings, for example, certain words, gestures, forms of dance as well as specific images. Madni et al. (2016) correctly mentions that the semiotic studies in detail different features of encoding and more particularly the usage of the codes. However, the primary aim and intention of the investigation is itself the message that contains diverse symbols as well as signs that can be construed as per predetermined intention, without reference to particular consumer as well as the influence of the behaviour of the consumer. As suggested by Kotler et al. (2015), process of communication in general as well as the advertisements in particular are essentially treated by different psychologists. Sheth and Sisodia (2015) mentions that the psychologists examine the motivation of different recipients of the messages of the advertisements that occupy a crucial position in the entire process of analysis. Therefore, the purpose of advertisement creator is to recognize the reasons of consumer behaviour in a bid to detect effective messages of advertisement or to remove the barriers of communication. Hollensen (2015) suggests that the psychological approach along with other types of research as well as investigation have surfaced that leads to contribution to neuroscience. Different evidence acquired by means of scientific experimentation become an essential support for substantiation of diverse assumptions. Homburg et al. (2013) refers to the fact that the psychological approach has the advantage to enumerate the e fficiency of advertisement with reference to recipient of particular message, especially to the characteristics of the consumers. à Conversely, this particular approach does not offer exhaustive replies, and does not research the accurate causes. This again provides the particular messages of advertisements to gain publicity. The messages are decoded, stored and in due course leads to purchases. Thus, it is important to taken into consideration the entire process of communication along with different external factors, particularly, the factors associated to the environment that might play a vital role in determination of the behaviour of the receiver. This process of assessment of the messages can be considered to be vital due to the influence of specific messages on the perceptions of receivers. Madni et al. (2016) opines that the motivations of customers essentially drive the behaviours of consumers, in a bid to recognize with effective advertisement. Park et al. (2013) cultivates the fact that the socio-psychological method essentially takes into consideration the message as well as recipients of the communication. However, this tactic intends to examine the efficiencies of advertisement strategies from the perspective of persuasiveness, noting influence on overall course of generation of responsiveness, memory, outlook as well as behaviour. The research methodology takes into attention the entire environment of the process of communication and the real interactions. Bakshi and Gupta (2013) suggests that the process of experimentation can be widely utilized that can help in testing of formed hypothesis and establishing the links between diverse variables by means of pre-test. This in turn also helps in gaining an advantage in terms of legitimacy of the entire process of research. The procedure also concentrates solely as well as exhaustively on direct influence of diverse variables when considered discretely is hard to tackle in actuality. Nevertheless, this method assesses definite involvement of different variables in the process of elucidating the progression of different variables that are dependent (Adetunji et al. 2014). The major limitations to the dichotomous model can be related to the partial appraisal and inability to deliver consistent breakdowns of the effects attained by advertising as well as other policies of the corporation. Again, the three-dimensional models such as AIDA model as well as model Dagmar are preferred (Blackhurst et al. 2016). Raichelgauz et al. (2015) suggests that the three-dimensional models are utilized both in planning advertising campaigns as well as evaluating the effectiveness. The models also recommend a hierarchy of effects of communication, cognitive as well as behavioural effects. Ansari and Riasi (2016) opines that evaluation of different cognitive dimensions can be related to the understanding of messages and storing of the particular messages in the memory. This memory storage includes spontaneous recall, stimulated recall, facilitated by presentation of particular substantiation, associated memory (Aguirre et al. 2015). The respondents also need to illustrate one particular elements of the process of communication, recognition of the advertising, allocation of brand and the memory of not any specific advertisement but also the brand that is advertised. As rightly put forward by Bauer and Lasinger (2014), Vodafone can be regarded as one of the foremost transnational brands and this corporation also hold the position of 11 th largest telecommunication corporation in the entire globe. In addition to this, the corporation also stands in the second position in particularly Europe. Similarly, Vodafone named as Vodafone Essar in India is also considered as one of the principal service providers of telecommunication in India. Other mobile phone providers in Australia include Optus, Telstra, Virgin Mobile and many others. Optus essentially focuses in a wide range of services related to communications counting mobile, regional, national as well as long distant telephony, network services, internet in addition to different satellite services along with television for subscription. Virgin Mobile Australia is necessarily a telecommunication corporation founded in Sydney. à This mobile phone provider also uses the Optus Network in a bid to re ach approximately 98.5% people in Oz (Ansari and Riasi 2016). As rightly put forward by Ansari and Riasi (2016), Vodafone is widely known for the exclusive advertisement campaign designed by the corporation, namely, ââ¬Å"pugâ⬠, campaign of ââ¬Å"happy to helpâ⬠and advertisement campaign of ââ¬Å"Zoozooâ⬠. The management of Vodafone takes up a very challenging task of constant development of the image of the business entities. The management of Vodafone presented brilliant persona for the company that was very much appropriate for its Zoozoo advertisement campaign. As such, Zoozoos are particularly denoted as the white creatures that possesses ballooned forms along with features of egg heads. This are essentially used to endorse diverse value added services (VAS) of the corporation. Bakshi and Gupta (2013) mentions that each and every advertisement presented by the corporation has a story that are particularly enacted by the zoozoo characters.à The new ad featuring the Zoozoo although look like the animated pones are actua l human beings performing in zoozoo costumes. The advertisement campaigns generally have different implications from the economic standpoints. Madni et al. (2016) suggested that the company Vodafone functions fundamentally in an oligopoly arcade that is categorised by presence of few sellers as well as mutual interdependence. This is essentially a market where all the sellers intends outdo the other players in the market by means of price war that refers to the curtailing of prices as well as ââ¬Å"non-price warsâ⬠(Hollensen 2015). The advertisement strategies of a corporation can be considered to be a ââ¬Å"non-price warâ⬠where all the players operating in a particular market intends to gain competitive advantage through implementation of innovative as well as exclusive advertisement strategies for generating greater mass appeal. The advertisement campaigns of the company Vodafone are also directed towards outdoing the strategies of the rival players in the market. The management of Vodafone has too attempted to symbolise an appearance of common people belonging to urban areas who can be regarded as the main driving potency behind the augmented use of service of telecom as well as services of VAS offered particularly in the telecommunication business (Baker and Saren 2016). In addition to this, the management of the company Vodafone have tried to present as well as showcase the ways the offers of the company Vodafone can prove to be useful for the urban common people through the Zoozoo characters of the advertisement of the firm. Chernev (2014) suggested that the management of the company Vodafone intended to attract and draw the attention of the target customers of the company not by normal advertisements but by means of catchy as well as funny advertisements. The advertisements of the company also tries to promote different Value added Services offered by the corporation. Therefore, the advertisements of Vodafone also tries to create awareness, growth in sales, and segmentation of market and identification of brand. Adetunji, R.R., Nordin, S.M. and Noor, S.M., 2014. The Effectiveness of Integrated Advertisement Message Strategy in Developing Audience-Based Brand Equity.à Global Business and Management Research,à 6(4), p.308. Aguirre, E., Mahr, D., Grewal, D., de Ruyter, K. and Wetzels, M., 2015. Unraveling the personalization paradox: the effect of information collection and trust-building strategies on online advertisement effectiveness.à Journal of Retailing,à 91(1), pp.34-49. Ansari, A. and Riasi, A., 2016. An Investigation of Factors Affecting Brand Advertising Success and Effectiveness.à International Business Research,à 9(4), p.20. Baker, M.J. and Saren, M. eds., 2016.à Marketing theory: a student text. Sage. Bakshi, G. and Gupta, S.K., 2013. Online advertising and its impact on consumer buying behavior.à International Journal of Research in Finance and Marketing,à 3(1), pp.21-30. Bauer, C. and Lasinger, P., 2014. Adaptation strategies to increase advertisement effectiveness in digital media.à Management Review Quarterly,à 64(2), pp.101-124. Blackhurst, J.P., Abbott, R.L., Hamilton, A. and Shahda, F.A., 2016.à Advertisement Impressions And Customer Transaction Correlation For Advertisement Validation. U.S. Patent 20,160,042,387. Chernev, A., 2014.à Strategic marketing management. Cerebellum Press. Hollensen, S., 2015.à Marketing management: A relationship approach. Pearson Education. Homburg, C., Kuester, S. and Krohmer, H., 2013.à Marketing managementà (Vol. 2). Wiesbaden: Gabler. Huang, R. and Sarigà ¶llà ¼, E., 2014. How brand awareness relates to market outcome, brand equity, and the marketing mix. Inà Fashion Branding and Consumer Behaviorsà (pp. 113-132). Springer New York Kotler, P., Keller, K.L., Manceau, D. and Hà ©monnet-Goujot, A., 2015.à Marketing managementà (Vol. 14). Englewood Cliffs, NJ: Prentice Hall. Madni, A.R., Hamid, N.A. and Mohd, S., 2016. Influence of Controversial Advertisement on Consumer Behavior.à Journal of Commerce (22206043),à 8. Park, J., Kang, D., Kang, H., Kwon, H., Kim, J., Park, B. and Jo, H., 2013. Effectiveness on Public Advertisement Interaction of Advertiser Awareness, Advertisement Appeal and Customer Involvement and Need for Cognition.à Journal of the Korea society of IT services,à 12(4), pp.235-253. Raichelgauz, I., Odinaev, K. and Zeevi, Y.Y., Cortica, Ltd., 2015.à System and method for generating an advertisement effectiveness performance score. U.S. Patent Application 14/621,661. Sheth, J.N. and Sisodia, R.S., 2015.à Does marketing need reform?: Fresh perspectives on the future. Routledge. Getting academic assistance from
Tuesday, October 8, 2019
Money Management Essay Example | Topics and Well Written Essays - 3000 words
Money Management - Essay Example Investing with exchange traded funds ETFs is an easy way to ensure diversification in any portfolio involving stock, bonds and commodities without having to invest in the individual shares, bonds and commodities themselves. They enable investors to access sectors that would not be available to individual investors (Morningstar 2014b). This takes some of the hassle out of investing. I am very adventurous and I tend to have a liking for the sea. Therefore, my aim is to own a yacht within the next seven (7) years. In order to achieve this specific goal I will be making some medium to long term investments so that I can make a substantial deposit on a new yacht in five (5) to seven (7) years time. The yacht is expected to cost in the range of à £300,000 to à £500,000 by the time I get to the point where I am able to make a substantial down payment. My risk tolerance is medium and so I am willing to take a moderate level of risk in order to achieve a favourable return on my investment. Costa (2011) indicates that the returns that I would achieve are proportional to the risk taken and so I expect moderate returns. My risk profile is consistent with a balanced profile. A balanced allocation has between 0% and 25% cash; 40% to 70% bonds; and 30% to 60% stocks (Costa 2011). This portfolio is characterised by limited risk; however, it can still obtain good returns because of the proportion of stocks that it contains. It is also consistent with the time horizon that I have in mind, which is five to seven years. I have a total of à £50,000 to invest and this will be invested in accordance with the guidelines provided in relation to a balanced risk profile (See Costa 2011). However, I would also like to include a commodity related ETF involving physical gold which is one of the best ways of maintaining asset value. The majority of my investment will take place through the use of exchange traded funds (ETFs). An ETF is an investment
Monday, October 7, 2019
Literary Response 1 Essay Example | Topics and Well Written Essays - 500 words
Literary Response 1 - Essay Example This does not reflect a scary concept or notion, whereas, it even seems like a near to pleasant experience for her. For her, the concept of death was intense, but lines like ââ¬ËSafe in their alabaster chambers,ââ¬â¢ in the poem The Sleeping (Dickinson, 2005, line 1) and ââ¬ËI heard a fly buzz when I diedââ¬â¢ (Dickinson, 2005, line 1) in the poem that goes by the same name clearly illustrate that she was fascinated with this subject. The casual tone that she uses for death by referring to it as ââ¬Ëheââ¬â¢ or by bringing about the reference of a fly is in fact a reflection of how deeply she thought about death. Therefore, one key voice that comes out in Dickinsonââ¬â¢s poetry is her obsession with death. Closely related with the voice of death is the tone of morbidity that one can sense in Dickinsonââ¬â¢s poetry. Emotions like pain, separation and hunger surface often in her poetry, giving out a strong sense of morbidity (Eberwein, 1998). The line, ââ¬ËPai n has an element of blank; It cannot recollect, When it beganââ¬â¢ in the poem ââ¬ËPainââ¬â¢ (Dickinson, 2005, line 1-3), brings about a sensation of overpowering and almost numbing pain that is experienced in extreme situations.
Sunday, October 6, 2019
Chinese martial arts Essay Example | Topics and Well Written Essays - 1500 words
Chinese martial arts - Essay Example Conclusively, these arts have a significant role in the lives of those who practice them. Understanding these important roles has seen the Chinese martial arts become more popular among people of other cultures, which has ultimately led to their adoption across the world and integration into the cultural settings of non-Chinese populations. In particular, they are seemingly centered upon improving the physical strength and adaptability of the individual, enhancing muscular formation and keeping the body fit and flexible. As the influence of the Chinese spreads around the world, Chinese martial arts have found new homes across the many places where the Chinese have settled either temporarily or permanently. The beauty of the martial arts coupled with their health benefits has seen them penetrate the Western culture, where some of the acts are changed to suit the local cultures. However, many more of the martial arts practices have remained in their original form. Several aspects of the Chinese culture and traditions are reflected through martial arts, largely taken loosely in the outside world to be Kung Fu, but which is indeed a misconception of Chinese terms by foreigners. Such attempts to try and interpret the traditional Chinese cultural aspects to more understandable standards for the outside world indicate their growing influence and popularity globally. However, they have remained distinctively unique to the inventors and partly vague to the outside world. As noted by Theeboom and Vertoghen, more cultural aspects of the Chinese are captured by their exercising the martial arts than any onlooker from a non-Chinese community would notice.1 This highlights the fact that understanding the cultural values embedded in Kung Fu requires a vast understanding of the Chinese culture. From here we mark our journey of investigating what martial arts stand for in contemporary China. Translated into its component words, the phrase martial arts in Chinese
Saturday, October 5, 2019
Marketing the Visual Arts in the Media Assignment
Marketing the Visual Arts in the Media - Assignment Example The essay is like a wakeup call for promoters of artworks and artists in India. It calls for the need to organize many such conclaves and establish art museums across the country to bring the meaning of art into the public. The importance of establishment of art museums is highlighted by an article written by Mr.Ranvir Shaw (Ranvir Shaw: "For the sake of arts", Magazine Section, The Hindu, Sunday, March 08th, 2009) in a recent news edition of The Hindu (see Appendix # 3). Finally the article concludes by stating the relevance and appropriateness of the conclave. On 20Th of March, 2009 a huge conclave named as "Selvedged Voices: Women's narrative art work textiles from India and Chile" will be launched in Chennai. The main reason behind the conclave is to bring into focus Chilean arpilerras (see Appendix # 4), "Kathwas" (see Appendix # 5), "Sujunis" of Bihari women artists and "Santhal" women artists of India. The exhibition is aimed at attracting connoisseurs of creative and visual art and creating demand for art forms of this sort. Also it is the fond hope of the organizers of the exhibition and the artists of both Chile and India that the exhibition will indeed help in promotion of their art works helping them in earning a decent amount of revenue and provide reasonable exposure for those beautiful art forms. Selvedged Voices" (see Appendix # 6) are beautiful, narrative tapestries and art works which basically portray the life style of people of Kathwas, Sujinis and the Santhals. The reason why these art forms gain such prominence is because they speak about the traditional life styles of tribal people in the aforesaid regions. Soon these traditions and art forms may cease to exist unless preserved and encouraged to survive. One of the participants in the exhibition is an organization called as Kalaraksha. Kalaraksha's lovely paintings present topics which are a true connoisseur's delight. They bring to life concepts such as preservation of water by the tribal people, devastation caused by a violent earth quake. Done in soft and vibrant pinks and lilacs these panels speak of the touch of tribal art sense, ability and creative skills. Similarly another organization from West Bengal is exhibiting beautiful and elegant Kantha embroidery narrative sketch panels, known for their use of lace work, color sense dexterous use of beads and velvet. These panels are known for pictures of tales from epics such as Ramayana or Mahabharata. Finally the essay concludes by looking at the possibility of the exhibition to achieve its objectives. The Need for the exhibition: "Selvedged Voices", the exhibition is being sponsored by the ministry of culture by the Government of India and curated by Dr.Skye Morrison, an internationally acclaimed authority on Santhal and Sujuni art forms. Santhal art forms of Bihar and Sujuni art works of Jharkhand are desperately in need of encouragement. These art works belong to the lower and weaker
Friday, October 4, 2019
Prospects and Challenges of the rules and regulations of the Saudi Research Paper
Prospects and Challenges of the rules and regulations of the Saudi Capital Market - Research Paper Example Distinguishing characteristics take account of spreading out of the market to a round the clock global trading cycle, pact animalization, and augmentation in the rate of recurrence of contracts, incessant evaluations, and imitative markets. Antagonists argue that neo-liberalism is the functioning of comprehensive capitalism through military or government interference to guard the interests of multinational conglomerates, over and above this free trade also casts influences on wages and social structures. The Saudi Arabia's Securities Exchange Commission1 and the Saudi Arabia's Stock Exchange (Tadawul)2 established by the enactment of the Capital Markets Law with authority to regulate all aspects of the capital market. The Government of Saudi Arabia has been making significant attempts to strengthen its regulatory and institutional infrastructure for capital markets since 2003. The Government of Saudi Arabia prepared and issued the Capital Market Law, which was concretizing in 2003, through the creation of the Supreme Economic Council and the Saudi Arabian General Investment Authority. These reforms should help galvanize the Saudi Capital market.3 The major objective of this study is to identify the prospect and challenges of the rules and regulations of the Saudi Arabia capital market. The Government of Saudi Arabia has been making significant attempts to strengthen its regulatory and institutional infrastructure for capital markets since 2003. The Government of Saudi Arabia prepared and issued the Capital Market Law, which was concretizing in 2003, through the creation of the Supreme Economic Council and the Saudi Arabian General Investment Authority. These reforms should help galvanize the Saudi Capital market. 3 Objectives of the Study The major objective of this study is to identify the prospect and challenges of the rules and regulations of the Saudi Arabia capital market. In order to reach this objective, the sub-objectives include: 1. An overview of the Capital Market Law of 2003; 2. An assessment of the contemporary equity market in the country; 3. To conduct a survey of the overall institutional, legal and regulatory framework for capital markets. Problem Statement Due to the number of banking and financial crises in the global capital markets, companies have created series of techniques in order to improve the market performance.4 The capital market of Saudi is not well diversified with such techniques as there exists a specialised securities regulator and the Saudi Arabian Monetary Authority (SAMA) that regulate the market and in this way restrict companies from many lucrative activities.5 Before enacting the Capital Market Law and other Regulations of Saudi Arabia, the capital market lacked some of the basic features of more advanced markets such as a designated supervisory authority and a stock exchange with well defined functions.6 With booming oil revenues, government bond issuance is likely to diminish, causing a contraction in the supply of government debt.7 'There are no controls on portfolio investment in Saudi Arabian government securitiesas well as there are other major problems with the Sauid Arabia capital markets that I will disc uss in this dissertation. Since the enactment of the Capital Market Law of 2003, the Saudi Arabia Government has tried to promote reform programs in all sectors of capital market and these changes have been rapid. Among these measures has been the establishment of the modern Saudi capital market. The Saudi stock market is the largest in the region; and with the enactment of the Capital Market Law, the way is paved for a full-fledged securities market. There is a lack of transparency in the market, whether it relates to a company's expansion
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